The ongoing success of the House of Rolls-Royce is based on an intimate understanding of the lifestyles of its patrons. In this spirit, the marque’s London showroom will support tennis players and fans during the summer season with a selection of highly Bespoke experiences to enhance clients’ time on and off the court.
Rolls-Royce Motor Cars London will open the tennis season by providing a gentle presence at the prestigious Aspall Tennis Classic at The Hurlingham Club. Guests will be hosted by the marque at this highly exclusive society and sporting event, renowned for allowing ATP Tour players to fine tune their game before The Championships, Wimbledon.
Additionally, Rolls-Royce Motor Cars London will offer a ‘Palace Lawn’ service for those wishing to attend public competitions or their own private tournaments. Inspired by the 16th century royal palace built by Thomas Wolsey, who is largely attributed with introducing strawberries and cream to tennis spectators, the service includes a transfer from clients’ homes, where champagne will be chilled to the optimum temperature aboard Phantom, Ghost or Cullinan, and a punnet of sugared strawberries will be presented alongside a jar of fresh cream. Tennis balls can also be provided upon request.
Julian Jenkins, Regional Director, Rolls-Royce Motor Cars, said “Patronage of Rolls-Royce Motor Cars involves much more than just the ownership of a motor car. Our continued efforts to deliver transformative experiences such as these further reflects the privileged and unparalleled relationship we have with those who choose to reward themselves with a Rolls-Royce.”